Ready to hit up Send

Ready to hit up Sendai and discover some local flavor? 🥒 This city isn’t just famous for beef tongue and zunda drinks (seriously, don’t miss those!), it’s also packed with food and fun at the Sendai Morning Market. Must-See: Sendai Morning Market Location: 3 Chome−8−5, Aoba Ward, Central, Sendai, Japan Open: Monday-Saturday 8:00-17:00 (all year round) Start your day early at the Morning Market — it’s a classic for fresh produce, sushi snacks, and street food that locals swear by. Grab a quick breakfast from one of the tiny stalls and try the region’s specialty beef tongue skewers if you’re feeling adventurous. Don’t skip zunda drinks (sweet green soybean flavor)—the perfect pick-me-up, especially in summer. 💚 Practical Tip: Bring cash; most market vendors don’t take cards. The market is just a short walk from Sendai Station, so getting there is a breeze—hop off the train and you’re practically already in foodie heaven! 🚉 Getting Around: Sendai is super friendly for public transport. Use the local Loople bus for hopping between attractions, or just walk from the station. If connecting from Tokyo, the shinkansen gets you here fast and smooth. Food Rec: Beyond the market, try beef tongue at restaurants like Rikyu or Kisuke (both near the station). Money: Most smaller shops are cash-only. Weather: Spring and fall are comfy for walking around; summer is great for zunda! Hashtags: #sendaieats #japantravel #foodmarkets #zundalife