A Café Bathed in Yellow Charm, Seongju The Yellow

A sweet retreat in a yellow space filled with the scent of chamoe While traveling in Seongju, I stumbled upon a café called The Yellow. True to its name, the café is adorned with yellow accents both inside and out. This café, themed around Seongju's specialty, chamoe (Korean melon), is not just an ordinary café but a multi-cultural space run by local residents. From the entrance, a large chamoe sculpture greets you, and as you step inside, you’re welcomed by an array of chamoe-themed treats and souvenirs, such as chamoe syrup, chamoe jam, and chamoe bread. The adorable and meticulously crafted packaging was a feast for the eyes 👀💛. Through the windows, you can take in the vast Seongju fields, and with soft music playing in the background, the atmosphere felt incredibly calming. It had the charm of a quiet village rather than a bustling tourist spot, which made it even more appealing. Even on a weekend, it wasn’t crowded, allowing for a leisurely and relaxing time.