Osaka｜Shake Shack, one of the three treasures of New York, started as a hot dog stand and expanded globally

Whenever you go to Osaka, you must have a meal at Shake Shack. In addition to the salty and flavorful hamburgers and the French fries topped with cheese, which are high in calories but very delicious, the most important thing is the milkshakes that have disappeared in Taiwan for a long time and the lemonade that tastes good no matter how you drink it. This brand is actually not long, but it is very American. It seized the opportunities of the capital market and made a great turnaround in 20 years. He first started selling hot dogs in Madison Square Garden in 2001, from small stands and food trucks, and his product range expanded from hot dogs to hamburgers to milkshakes. He went public in 2014 and started his expansion. There are now more than 400 branches worldwide, but 30% of the stores in the United States are in New York. Because the prices are slightly higher, the seven most profitable branches are all in Manhattan. Nowadays, New York is jokingly referred to as having three treasures: the Shake Shack Castle, the Empire State Building and the Statue of Liberty. Needless to say, this also shows the status of Shake Shack in the hearts of New Yorkers. According to a book published by Shake Shack executives, the secret of its success is revealed: the golden ratio of milkshakes and burger sauce, plus super-strict quality control. If you are interested, you can look for this book. 📍Address: 1 Chome-13-13 Umeda, Kita Ward, Osaka, 530-0001 Japan 🚗 #MarchGoodPlaces2025