A small private concept hotel community focused on "conscious travel"

RARE India is dedicated to promoting luxury boutique hotels, palace stays, wildlife lodges, homestays, and retreats across the Indian subcontinent. Founded in 2004 by Shoba Mohan, a journalist passionate about exploring India's hidden wonders who later became a prominent figure in luxury tourism. Shoba advocates for responsible travel, emphasizing tourism quality that prioritizes people and the planet, with a focus on nature, sustainability, history, and transformative experiences. Through compelling storytelling, RARE India has captured the attention of global travelers. Its properties span 19 states in India as well as Bhutan and Nepal, offering immersive journeys for guests seeking to make a positive impact.