Choshi Electric Railway and the "Choshi Electric Railway Naming Rights" System

This is not "Iwashita's Shinshoga Station," but the station sign for Choshi Electric Railway's Inubo Station. This is due to the "Chodenn Naming Rights" system, which allows individuals and groups that invest in Choden to obtain the right to name "secondary station names," and one of the secondary station names is "Wataya Iwao (Umikajima Station), which is clearly the name of an individual (one of the main shareholders). There is also a shop inside Inubo Station, which sells Choshi Electric Railway-style wet rice crackers, flight tags, key chains, local sake, and more. Am I the only one who can't help but reach for these things when I learn about the history of the Choshi Electric Railway? #Me and Travel