The newly listed World Heritage Site, Badain Jaran Desert, and the off-road king, BFGoodrich KO3, made a grand appearance.

The Badain Jaran Desert Lakes were recently added to the UNESCO World Natural Heritage List. Today, the BFGoodrich KO3 all-terrain tire was officially launched in Alxa Right Banner, Badain Jaran Desert. The reason for choosing this location is that wetlands, mud, gravel roads, Gobi, and desert can all be found deep in the Badain Jaran Desert, and car enthusiasts can try the strong, tough, and powerful off-road king. As an upgrade to the off-road king KO2, the BFGoodrich KO3 has significantly improved wetland braking, pit biting ability, and snow traction. High-tech features such as magic gravel formula, self-locking pattern, and innovative tire shoulder will crush all off-road obstacles under the wheel, making it fearless in all terrains. In the daytime Badain Jaran Desert, the weather was fine and cloudless, and BFGoodrich car enthusiasts fully experienced comprehensive challenges such as sand, water pits, rock climbing, and Gobi speed, and were able to feel the excellent all-terrain capabilities of the BFGoodrich KO3. Coinciding with the National Day holiday, the off-road e-tribe camp in the Badain Jaran Desert in Alxa Right Banner tonight became the BFGoodrich KO3 Night, with nearly 300 drones weaving dreams in the air for car enthusiasts, and the BFGoodrich KO3 fireworks performance pushed the desert night of the Hero Conference to a climax. The ultimate toughness, the legend of common tempering, BFGoodrich KO3 protects your safety and enjoys off-road.