Online marketplaces and rapid manufacturing have fundamentally changed the consumer landscape. For creators, frankly, it has never been easier to be ripped-off. Intellectual property (IP) protection can give transformative design a competitive edge. In this interactive workshop for design innovators, brand protection experts from Griffith Hack will guide participants through: • available modes of IP protection
• key strategic considerations, both in the development stage and as their creative enterprise grows
• how to “dupe-proof” their business This isn’t a boring IP101 – this is about practical tools and strategies for the real world of taking your ideas to market. “The personality of a product is an amalgam of many things – its name, its packaging, its price, the style of its advertising, and, above all, the nature of the product itself.” – David Ogilvy.  The same goes for the intellectual property forming your brand identity. Your brand is a multifaceted IP masterpiece, and we want you to be able to make the most of it.

Information Source: Griffith Hack | eventbrite

Covington County

United States

Collins

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Dupe-proofing – A Creative Protection Masterclass | Griffith Hack: Tickets, Dates & Itineraries | Trip.com

Time:	May 22, 2025 (UTC+10) ENDED
Location:	Griffith Hack

Dupe-proofing – A Creative Protection Masterclass | Griffith Hack

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