Shenzhen Otaku Hotspots Map

This year, many shopping malls in Shenzhen have coincidentally adopted the 'otaku' strategy: collaborating with otaku IPs or setting up otaku-themed areas. Even older otaku businesses are experiencing a revival. Is otaku culture really a remedy for the current commercial landscape? Here are some relatively well-known or large otaku commercial spots. 🚩Dongmen Anime City The oldest otaku hub in Shenzhen, with a history of 20 years. It had a period of dormancy but has recently opened many new stores. The mall is quite traditional, mainly selling physical models, figurines, merchandise, comics, and games. Compared to other malls, it covers almost all aspects of ACGN. The only downside might be the limited space, but for those who grew up in Shenzhen during the 80s and 90s, this place will evoke a lot of nostalgia. Address: Dongmen Middle Road, Luohu District, Shenzhen. 🚩Great China Bi City Otaku Town The podium and underground commercial areas of Great China had been vacant for many years until they seized the 'otaku' lifeline. Thanks to convenient transportation, it is very popular, with many students choosing to gather and interact here. The density of cosplayers is high, and there are many rest and interaction spaces, making it convenient for photo ops and merchandise trading. It has the most large merchandise stores, supplemented by some Lolita dress shops, escape rooms, pet cafes, etc., catering more to the consumption habits of the post-2000s generation. Address: Shennan Avenue, Futian District, Shenzhen. 🚩Zhongzhou Bay Initially launched with trendy brands as its main attraction, many of these stores quickly left. The mall collaborates with currently popular animated movies for promotion, and there are many merchandise stores underground, even Tsutaya sells merchandise. Since the mall is relatively new, the environment is quite comfortable. Address: Binhai Avenue, Nanshan District, Shenzhen. 🚩Chegongmiao Fengsheng Town The east side of the B1 level of Fengsheng Town is concentrated with many small merchandise stores, each with a unique style, and it is very popular. The biggest problem is the poor ventilation system, with various kitchen odors always mixed inside. Address: Chegongmiao, Futian District, Shenzhen. 🚩Bagualing Book Wholesale Market The decline of physical books has led to a continuous reduction in the scale of the wholesale market, but a few comic and light novel wholesalers still survive on the second floor, with reasonable prices and a wide variety. Address: Bagualing, Futian District, Shenzhen.