Premier Inn West Bromwich Town Centre (New Square)
1 night
Rooms and Guests
1 room, 2 adults, 0 children
All properties in West Bromwich

Premier Inn West Bromwich Town Centre (New Square)

Congregation Way, West Bromwich, West Midlands B70 7PR, United Kingdom
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hotel overview picture
Highlights
Sparkling clean
Excellent service
Ideal location
Top local pick
Amenities
Luggage Storage
Restaurant
Wi-Fi in Public AreasFree
Express Check-In and Check-Out
No Smoking in Public Areas
Elevator
Handrails in Hallways
Handrails in Stairways
All amenities
Property Description
Our Premier Inn West Bromwich Town Centre (New Square) hotel is ideal if you're visiting the West Midlands. You'll have the scenic Sandwell Valley Country Park right on your doorstep if you're looking for things to do with the kids - go for a family bike ride, play a round of crazy golf, or visit the exciting adventure playground. Football fans can catch a game at The Hawthorns stadium, and history-lovers can check out the Black Country Living Museum. Plus, you can look forward to a tasty meal back at our Cookhouse and Pub restaurant.
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8.6/10
Very Good
Cleanliness8.6
Amenities8.6
Location8.6
Service8.6
All 40 reviews
Surroundings
Airport: Birmingham Airport
(35.0 km)
Train: Smethwick Rolfe Street Railway Station
(4.4 km)
Train: Bescot Stadium
(8.6 km)
Landmarks: PureGym West Bromwich
(210m)
Landmarks: Inflata Nation Inflatable Theme Park West Bromwich
(290m)
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Overview

Rooms

Guest Reviews

Services & Amenities

Policies

Family
2

Family

Room Details
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Accessible Double Room
1

Accessible Double Room

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Single
2

Single

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Twin Room

Twin Room

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Double Room
2

Double Room

Private bathroom
TV
Desk
Tea bags
Room Details
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Guest Reviews

8.6/10
Very Good
40 reviews
Verified Reviews
  • Cleanliness8.6
  • Amenities8.6
  • Location8.6
  • Service8.6
Average for similar properties in West Bromwich
Most Mentioned
AI Summary
The staff provides excellent, friendly service. Guests praise the variety and quality of breakfast. The accommodation is conveniently located near transport links. Guests appreciate the spacious, comfortable beds and cleanliness.
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
June 30, 2025
Comfortable bed and the food is cooked to perfection. Especially the calamary and the steak. Excellent staff in the bar
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
June 26, 2025
My Sister and I went to this hotel the night after we attended an awesome concert. Before we went we had a meal in the Restaurant. We both had the steak, with the peppercorn sauce, skin on fries, and a few cocktails. Layla, the Server was amazing, nothing was too much for her…Thanks Layla 😁 Chef Paul, you can cook. The meal was fabulous, cooked to perfection, exactly how we wanted it. My Sis likes her steak almost cremated, and I like mine medium. All perfect…Thank you Chef Paul 😁 Both of you keep up the good work 😬 I did not get the Receptionist name on the Tuesday morning, but thank you. You did a great job 😁 I did not get the best night sleep, as the room we were in had a connecting door. Unfortunately, we had some rowdy, loud neighbours. I did tell reception, who were great and let the other room know. They toned it down a little bit, but could still hear all of their conversation. I eventually fell to sleep at around 04:30am, only to be up at 07:30am. I would suggest the rooms with connecting doors be left for family/friends/groups, if the rooms are not all connecting rooms. Overall, it was a good stay
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
June 24, 2025
Ideal location for central West Bromwich and with excellent road access to the motorway. Nice large carpark, with free parking. Room to the usual Premier Inn standard and it was nice to find the aircon had been put on before I arrived, esprcially given the windows don't open (hottest day of tye year so far).
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
June 18, 2025
I believe the stay offered excellent value for the price. While there was some ongoing renovation on the floor I stayed on, which caused a bit of dirt in the hallway, it didn't detract much from the overall experience. I didn't try the Wi-Fi, as my previous experience at the Premier Inn in Longbridge was poor, but my Lebara network was sufficient for my needs. The mattress was incredibly comfortable, and I had a restful two-night stay. The hotel's proximity to the city center is another major advantage – it’s just across the street from the New Square Mall, Odeon Cinema, and a variety of restaurants and shops. Additionally, it's not far from the Lodge Road Metro stop. All in all, it was great value for the price!
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
June 4, 2025
Amazing stay, very helpful reception staff and clean rooms. Food in the downstairs restaurant is also delicious with a range of drinks ! The only downside was the cleaning staff who seemed rather annoyed all the time bringing the atmosphere down a little bit.
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
May 7, 2025
Location and facilities are very good. The staff were nice and enjoyed the room size. Only issue is that the WiFi is extremely slow but the offer a premium WiFi service....for a price 🙄. My overall experience with them was very enjoyable and I will recommend in the future.
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
May 6, 2025
The whole experience was amazing and I can't wait to come back and stay again very soon with thr family and do alot with the children around westbrom... everyone is friendly and kind never had a bad experience here its always been welcoming and outstanding ✨️ 😊
G‍u‍e‍s‍t‍ ‍U‍s‍e‍r
March 25, 2025
Clean & Comfortable, staff on shift afternoon/evening pleasant, friendly & helpful. Convenient area to last minute shopping requirements... sufficient free car parking which is always helpful. No qualms when I requested more coffee/towels. Breakfast enjoyable & gluten free catered for....

Services & Amenities

Restaurant
Restaurant
Restaurant
No additional info available
More Amenities
Internet
Front Desk Services
Public Areas
Accessibility

Property Policies

Check-in and Check-out Times
Check-in: After 15:00
Check-out: Before 12:00
Child Policies
Children of all ages are welcome at this property.
Additional fees may be charged for children using existing beds. Add the number of children to get a more accurate price.

Cots and Extra Beds
Extra bed and crib policies may vary according to room type. Please refer to the room type details for more information.

Pets
Pets are not allowed

Service Animals
Service animals are allowed

Age Requirements
The main guest checking in must be at least 16 years old

Property Description

  • Opened: 2019
  • Number of Rooms: 84
Our Premier Inn West Bromwich Town Centre (New Square) hotel is ideal if you're visiting the West Midlands. You'll have the scenic Sandwell Valley Country Park right on your doorstep if you're looking for things to do with the kids - go for a family bike ride, play a round of crazy golf, or visit the exciting adventure playground. Football fans can catch a game at The Hawthorns stadium, and history-lovers can check out the Black Country Living Museum. Plus, you can look forward to a tasty meal back at our Cookhouse and Pub restaurant.

Frequently Asked Questions

What are the check-in and check-out times at Premier Inn West Bromwich Town Centre (New Square)?

The check-in time at Premier Inn West Bromwich Town Centre (New Square) is 15:00 and the check-out time is 12:00.

Are pets allowed at Premier Inn West Bromwich Town Centre (New Square)?

Unfortunately, pets are not allowed at Premier Inn West Bromwich Town Centre (New Square).

How much does it cost to stay at Premier Inn West Bromwich Town Centre (New Square)?

Prices at Premier Inn West Bromwich Town Centre (New Square) are subject to change according to dates, hotel policy, and other factors. To view prices, please search for the dates you wish to stay at the hotel.

Which airport is closest to Premier Inn West Bromwich Town Centre (New Square)?

Birmingham Airport is the closest airport to Premier Inn West Bromwich Town Centre (New Square), and it is about 29 mins from hotel by car (35.0 km).

What is the cancellation policy for Premier Inn West Bromwich Town Centre (New Square)?

The cancellation policy for Premier Inn West Bromwich Town Centre (New Square) varies depending on the type of room and booking conditions.

About This Property

Nearest AirportBirmingham Airport
Distance to Airport34.98KM
Nearest Train StationSmethwick Rolfe Street Railway Station
Distance to Train Station4.43KM
Average Price FromNZD236
Hotel Star Rating3